A Data-Driven Marketer who puts the ROI first
To increase marketing profitability, you first need an in-depth analysis of your data
Welcome to My Site
On this site, you can learn more about my experience working with startups and global media agencies. For over 9 years, I’ve helped marketing and sales teams achieve ROIs of up to 400% through data analysis and machine learning applied to audiences, ads, buying platforms, and user behavior.
Over the last decade, my career has brought together my love for math, programming experience, and passion for marketing
My added value lies in my ability to conduct complex analyses backed by a strong technical knowledge of Python/R and SQL, all aimed at solving business challenges with a deep understanding of digital marketing needs and digital ecosystem
Always ready to help your team succeed and optimize your marketing efforts
My skill set and expertise are especially valuable in Growth Marketing, Marketing Science, Performance Marketing, and Data Analytics.
How Can I Help Your Team?
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Web Analytics
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Events Tracking
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A/B Testing
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Growth Loops
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Customer Acquisition
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Activation & Retention Strategies
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Predictive Models
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Audience Clustering
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Brand Lift Studies
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Marketing Mix Modeling
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Power BI/Tableau Dashboarding
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Report Automation Process
Why Can You Trust My Work?
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Data Science Certification
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Statistics & Probability Certificate
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Google Analytics Certification
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Data-Driven Marketing Certificate
"What impressed me most was Axel's ability to automate processes using Python, displaying a strong understanding of logic principles. This automation saved a lot of time and enabled greater bandwidth on a growing account."
— AMIT ROY, ZENITH VP
